SurveyMonkey teamed up with Venngage to survey 1,000+ people on the trustworthiness of 6 different hypothetical logo designs across 6 different industries. The results revealed the most trusted design styles and colors in each industry.
The expectation for personalized experiences from businesses is rising along with the amount of consumers who prefer messaging companies, making chat bots an ideal option for many. Hubspot discussed their success in making the switch from live chat to chat bots on their site.
Expectations for businesses are higher than ever and consumers are most loyal to brands that boast trustworthiness and transparency with their users.
A list of specific design tips to maximize landing page conversions, something great to keep in mind when designing with your audience in mind!
Interesting Google search stats to keep in mind. Here are a couple that stood out:
The viral egg saga continues with a PSA about mental health sponsored by Hulu featured on the record breaking account. It’s great to see that whoever went viral for this account is using the platform to send a message, and we’re interested to see what they’ll do next!
The subscription model is becoming increasingly popular and expanding past the entertainment industry, something to keep in mind when appealing to consumers with your products and services.
Why it’s important to know which relevant metrics are specific to your campaign and client when attempting to measure the success of a project.
YouTube’s CEO addresses the growth of the platform along with hardships they need to keep in mind while moving forward, like the 2018 “Rewind” video they created that became the most disliked video on the platform.
Just for fun! Hugh Jackman and Ryan Reynolds develops ads for each other’s products and clearly had different expectations for each other.