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The definition:

vir·tu·al re·al·i·ty – the computer-generated simulation of a three-dimensional image or environment that can be interacted within a seemingly real or physical way by a person using special electronic equipment.

Technology continues to evolve at a rapid rate, bringing with it a greater availability of VR gaming engine programs. These programs allow clients’ to easily present their products in an interactive environment.  It can be challenging for some companies to show off their product or service to clients due to shipping, size, time or distance constraints.  All those obstacles are thrown out the window when you bring VR into the mix.  Virtual reality makes it possible for your customers to experience anything, anytime, anywhere.

VR will be growing tremendously over the next few years since it has become more affordable and more interactive.  Computers have also become more powerful which allows for real time graphics at very fast speeds.  As the interactive VR experience keeps getting better and starts including sensory areas including, sight, sound, touch, smell, taste, it will become even more realistic.

Here at BURKE, we are currently working on a few of our own VR projects. Click on the video above to view a personal tour of our BURKE office in Virtual Reality!